Cosmeceuticals

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NV Perricone MD, Cosmeceuticals

We don't work for the Fortune 500. We start at the bottom and help entrepreneurs take wings. Nick Perricone, MD was a total unknown in Health and Beauty Products when his time came to launch. He coined the word, “cosmeceuticals”. Paolaworks got the call and signed on: two product lines, barely batched up: 8 weeks, shelf space at Nordstrom. We:

• Created an identity,
• Sourced and matched components for two separate lines,
• Found and directed vendors for packaging, labels, print, and folding cartons.
• Displays

On time and in budget, a category winner. Presently, these lines are sold around the world, in retail and online. Nordstrom, Saks, Sephora, and beyond.

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